Location | Brooklyn, CA

Agency | MKG Productions

Client | Maui Moisture

Role | Lead Producer

Under MKG Productions, I led a team to support Maui Moisture make a splash at the Afropunk Festival in Brooklyn, which showcased a vibrant booth that embodied the brand's commitment to natural beauty. The booth allowed festival-goers to take vibrant photos, which they could then scan to receive exclusive discounts on Maui Moisture products and learn more about the brand's offerings. This interactive experience not only enhanced attendee engagement but also effectively promoted Maui Moisture’s commitment to celebrating diversity and self-expression. By merging fun with brand promotion, we successfully created a memorable experience that resonated with festival attendees.